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The Broadway League
729 Seventh Avenue, 5th Floor
New York, NY 10019
CONTACT: Elisa Shevitz
Telephone: 212-764-1122
Email: EShevitz@broadway.org

FOR IMMEDIATE RELEASE

THE BROADWAY LEAGUE’S new IBDB app for iPhone, iPad, and iPod Touch Now Available
February 13, 2012
IBDB ON-THE-GO! www.ibdb.com

The Broadway League is proud to announce the launch of the IBDB app for iPhone, iPad, and iPod Touch based on the League's popular Internet Broadway Database website www.ibdb.com.

IBDB provides a comprehensive database of shows produced on Broadway over the last three centuries, including all "title page" information about each production. IBDB also offers historical information about theatres and various statistics and fun facts related to Broadway.

The app is IBDB on-the-go for iOS devices including iPhone, iPad, and iPod Touch. The app contains most of the features found on IBDB.com, such as advanced searches and photos and video for current shows. To download, search IBDB at the iTunes stores. The app is free.

IBDB was created by the Research Department of The Broadway League, the national trade association for Broadway. The League has collected relevant Broadway information and statistics for many years. In 1996, the Research Department began to organize and expand the League's data collection in order to produce a website that would serve as an official, comprehensive history of Broadway for the benefit of League members, press, theatre professionals and enthusiasts. IBDB was developed in part with a generous grant from a joint fund administered by Theatre Development Fund and The Broadway League. IBDB is also supported by public funds from the State of New York.

Charlotte St. Martin, Executive Director of The Broadway League, comments, “IBDB is the official industry database that preserves the accuracy of our historical archival information. We manage it, update it, and now we continue to modernize it with the app, videos, photos, and more. We're thrilled to add it to our other recent new apps and internet chat components.”

The new IBDB app complements the Broadway League's other online services:

The ILoveNYTheater app where consumers can purchase tickets at all price points to every current and upcoming show, direct from the theatres' official ticketing offices in real time without broker markups. The ILoveNYTheater app also provides up-to-date show and theatre information including theatre locations and show running times, a performance schedule for the current week, a guide to hotel and dining options in Manhattan's Theatre District, social media connections, news from The Broadway Fan Club, and more. The free app is available at the iTunes store by searching "Broadway" under apps to find and download ILoveNYTheater.

Both the IBDB app and the ILoveNYTheater app have corresponding mobile sites accessible on the browser of any smart phone, giving theatregoers an important in-hand tool when visiting the Theatre District.  

The Broadway Concierge & Ticket Center® offers customer assistance with show ticket representatives via an online chat component. Local and out-of-town theatregoers can visit ILoveNYTheater.com on their PC to chat with a BC&TC representative and get info about shows, theatres, performance times and more, before purchasing their tickets on line or in person at the Times Square Visitor Center on Seventh avenue between 46 th & 47 th streets.