This login is for members of The Broadway League, who are primarily theatre owners and operators, producers, presenters, and general managers in North American cities, as well as suppliers of goods and services to the commercial theatre industry.
Consumers looking for ticketing accounts should contact directly the theatre where your account is held.
Family First Nights® is a nationwide program specifically designed to encourage under-served families to attend theatre on a regular basis. Many programs exist for students to attend the theatre; however, if the experience is not supported and sustained within the students' home environment, there is little lasting impact promoting theatergoing as a lifelong activity.
By engaging the entire family and offering repeated exposure through multiple visits, Family First Nights offers the participating families the opportunity to make live, professional theatre part of their cultural heritage.
Partner social service agencies are responsible for identifying appropriate families, coordinating family participation, and organizing transportation and other logistics.
Participating families take part in post-performance discussions. They receive family theatre packets including study guides, etiquette information, a guide to who's who backstage, and a CD of the show, if available.
In New York City, The League has partnered with families selected by the Community Association of Progressive Dominicans, Amber Charter School Parent Association, Broadway Housing Communities, Former Councilmember Gale Brewer’s office and the Harlem Children's Zone in Manhattan; the Seth Low IS 96 PTA in Brooklyn; Dunton Block & Civic Association, Inc. and Maspeth Town Hall in Queens; and YMCAs in Brooklyn, the Bronx, Manhattan, and Staten Island.
In past years, partial funding has been secured from the Friars Foundation, Bloomberg Foundation, the New York City Department of Cultural Affairs and Department of Youth and Community Development, and the Theatre Sub-District Council, among others.
Family First Nights has also taken place in Appleton, WI; Atlanta, GA; Buffalo, NY; Charlotte, NC; East Lansing, MI; Fayetteville, AR; Hartford, CT; Indianapolis, IN; Jacksonville, FL; Memphis, TN; Milwaukee, WI; Rochester, NY; St. Paul, MN; Tampa, FL; Tempe, AZ; Utica, NY; and West Palm Beach, FL.
Family First Nights was established in 2005.
For more information about Family First Nights, please contact Rachel Reiner. Please note: Families are selected through social service agencies and should not contact the program directly.
Family First Nights® is a joint venture of The Broadway League and The Broadway League Foundation.